In addition to bags in AppleSkin and Vegea, the British designer Stella McCartney presented, on March 6, two exclusives from her new winter collection, the first luxury bags in Mirum and a white version of her Frayme Mylo.
By Ludmilla Intravaia
“I am devastated by the amount of leather and feathers I have seen on runways this season, and am proud to be a cruelty-free fashion house.” It is in these terms that Stella McCartney introduces, in her press release, her winter 2023 season, presented on March 6, at Paris Fashion Week. “We have never used animal leather, feathers, fur or exotic skins, since day one. There is a better way”, continues the British designer whose new collection proclaims her "love for animals" and, among them, horses.
This "better way" that Stella McCartney speaks of is innovative vegan materials, alternatives to leather harmful to animals (human and non-human), as well as to the planet, namely, in the case of this collection, alter-leathers made from plants, mycelium (the roots of fungi), apple and grape waste.
We owe Stella McCartney the world's first Mylo mycelium alter-leather bag, biomanufactured by the American company Bolt Threads. It’s the Frayme Mylo, unveiled in its initial black version, during the Spring-Summer 2022 show on October 4, 2021, at Paris Fashion Week. Now the Frayme Mylo bag will be available in a second color, in white, “the first time the mycelium material has been available in a shade other than black”, notes Stella McCartney’s Instagram account, on March 8.
In this video for British Vogue in February 8, 2023, the American actress Pamela Anderson, ardent defender of the rights of non-human animals, presents the contents of her vegan Frayme Mylo bag, in its new winter 2023 white version.
In addition to the use of Vegea grape alter-leather for its S-Wave bags and the apple-based AppleSkin for the crocodile effect of S-Wave and Frayme models, the English house also proposes a Mirum version of its famous Falabella, exclusive to this winter 23 show, since it is “the first-ever luxury bags crafted from this technology”. Mirum is developed from a mix of cork, natural rubber, vegetable oils, crop wastes such as rice hulls and other natural materials by the American company Natural Fiber Welding. The Frayme bag is also available in this vegan and eco-responsible material. “Tell me if you can see the difference”, concludes Stella McCartney.
* Learn more about innovative vegan and cruelty-free fashion and beauty, by exploring the Boudoir Numérique special file there.
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