Milan, Paris, New York, London, Istanbul, Seoul, Taipei, Shanghai, Madrid…, let’s have a look at the presentations and shows of all FW21 fashion weeks, influenced by tech.
Read MorePhilipp Plein, virtual presentation FW21 (©Philipp Plein)
MAGAZINE - EN
Le Boudoir Numérique is a magazine, led by journalist Ludmilla Intravaia, which decrypts the impact of technology, innovation and digital on fashion and beauty
Stan Smith Mylo by Adidas, unveiled on April 15, 2021 (©Adidas)
Mylo by Bolt Threads - Adidas unveils Stan Smith sneakers in mushroom alter-leather
The biofabrication company Bolt Threads announced, today, that the sportswear brand Adidas has designed a Stan Smith Mylo, with its new vegan material made from mycelium, the roots of the mushrooms.
Read More
Avatar Maisie, the avatar of the English actress Maisie Williams, unveiled on April 12, 2021 by H&M (©H&M)
Game of Thrones actress Maisie Williams accused of greenwashing for H&M
The Independent is echoing, today, criticism received online by the Swedish fashion giant following the appointment, two days ago, of the actress Maisie Williams as its Global Sustainability Ambassador.
Read More
Boston Dynamics' dog robot, Spot, in the marketing campaign of the Pharrell x Adidas NMD HU Cream collaboration, whose 250 pairs of limited-edition sneakers were available for sale, in the United States, on February 5, 2021 (© Adidas)
The Boston Dynamics robot Spot, the good little soldier of fashion?
Or how Spot, the robot explorer from Boston Dynamics, practices a strange mix of genres, as a deliveryman of Adidas sneakers in the villas of stars and a robotic assistant, during military exercises in Brittany.
Read More
Anouk Wipprecht wearing the Meteor Dress, unveiled on April 3, 2021, on the electronic couture designer’s Vimeo account (©Anouk Wipprecht)
Anouk Wipprecht presents the Meteor Dress that lights up according to the meteors showers in the sky
The electronic couture designer unveiled on her Vimeo account, five days ago, a dress, whose 3D printed modules, shine according to data from the Global Meteor Network.
Read More
Xupermask mask, worn by Will.i.am (© Will.i.am/Honeywell)
Covid-19 - Will.i.am launches Xupermask, a fashion tech protection mask
The singer of the Black Eyed Peas has partnered with the American company Honeywell to market a facial mask, available on April 8.
Read More
Roma by Federico Fellini in 1972 (©Ultra Film/Les Artistes Associés)
Old school fashion tech - The ecclesiastical fashion show of Fellini's Roma
In the series "They were doing fashion tech ahead of their time" let’s pay homage, on this Easter Monday, to the costume designer Danilo Donati, inventor in 1972 of the first luminous mitres and chasubles in the history of Italian cinema.
Read More
Masque Hazel by Razer (© Razer)
Project Hazel by Razer - And if it was time to invest in a fashion tech protection mask?
As the reign of the facial mask is not ready to end because of the persistent pandemic, the company of accessories for gamers Razer is working on the Hazel project, a smart, transparent and luminous mask, inspired by the gaming culture.
Read More
Customized Nike “Satan Shoes” by Lil Nas X, unveiled on March 29, 2021 and for sale on the American platform MSCHF (© MSCHF)
Lil Nas X, the new sulphurous fashion tech icon to follow ?
While, for a few days, Lil Nas X has aroused controversy with his latest hot music video Montero and his customized Nike “Satan Shoes”, flashback on the bling tech outbursts of the American rapper.
Read More
My Music Story: Perfume, documentary available since March 19, 2021 on Disney+ (© Perfume/Disney+)
Perfume, J-POP's most glam tech band, in a Disney + documentary
The film My Music Story: Perfume about the Japanese trio is available on the video-on-demand platform Disney+ USA, since March 19.
Read More
From left to right, Kanye West, Rihanna, Eminem and Nicki Minaj by Alex Alvarado (© Alex Alvarado)
Alex Alvarado is modeling the stars in 3D, down to the smallest detail of their wardrobe
Nicki Minaj in a sequined dress, Rihanna with her jewelry or Eminem wearing a T-shirt…, Alexander Alvarado, in charge of the look of characters at Disney, delights his fans on Instagram with his gorgeous CG portraits of celebrities.
Read More
©Tapper
How to no longer lose your AirPods with Tapper's solid gold chain
Thanks to this jewel that costs 10 times more than the eventual replacement of your lost earbuds, you can make a fierce fashion tech statement.
Read More
Good News X H&M sneaker, with Bananatex upper, unveiled on March 22, 2021 (©H&M)
Innovative materials - H&M uses Bananatex in its collection of sustainable trainers Good News
The Swedish brand unveiled three days ago a collection with a reduced environmental footprint, Good News X H&M, featuring a banana fiber fabric, developed by Qwstion.
Read More
Yao from the video game Honor of Kings, in the “Spirit of Nature” outfit, unveiled by Burberry, March 22, 2021 (©Burberry)
Riccardo Tisci signs two Burberry skins for Yao from Honor of Kings
Burberry's chief creative officer, Riccardo Tisci, has designed two virtual outfits, inspired by the codes of the British brand and his SS21 collection for the video game Honor of Kings from Tencent Games.
Read More
Doraemon, Uniqlo’s Global Sustainability Ambassador, March 22, 2021, Tokyo (© Uniqlo)
Doraemon appointed Uniqlo’s Global Sustainability Ambassador
After the virtual influencer Ama, chief decision scientist of the brand PH5, it is the turn of the Japanese group Fast Retailing to nominate, on Monday, a manga character to relay Uniqlo's environmental approach to the public.
Read More
Stella McCartney's bustier and pants in Mylo vegan alter-leather by Bolt Thread, unveiled in Vogue magazine, March 17, 2021 (© Stella McCartney)
Mylo by Bolt Threads - Stella McCartney unveils mushroom alter-leather bustier and pants
The British designer used the new vegan material Mylo from the biofabrication startup Bolt Threads, made from mycelium, mushroom roots, in two garments, featured in Vogue magazine three days ago.
Read More
Presentation of the Fall-Winter 2021/2022 collection by Victoria/Tomas, unveiled on March 4, 2021, during Paris Fashion Week (© Victoria/Tomas)
Glam tech recap of Paris Fashion Week Womenswear Fall-Winter 2021/2022
Catwalk on the wing of a Boeing 777-300, artificial intelligence, virtual reality, magnetic tape upcycling ..., discover the most tech-influenced Paris Fashion Week A-H 21/22 presentations.
Read More
Nike GO FlyEase (©Nike)
EMEA – Nike Go FlyEase hands-free sneaker available on March 19
The inclusive GO FlyEase shoe that can be put on without the hands, thanks to an innovative opening and closing system, was for sale this morning for Europe, Middle East and Africa, on Nike website, where it is no longer available.
Read More
The drag queen Bimini Bon-Boulash, during the preherstoric runway of RuPaul's Drag Race UK season 2 episode 6, aired on February 18, 2021, on the BBC and WOW Present Plus (© BBC/WOW)
RuPaul's Drag Race UK - The fashion tech runways of seasons 1 and 2
As Lawrence Chaney just won, this Thursday, the crown of the season 2 of the British version of the drag queen competition, flashback on the most tech-inspired episodes of the show.
Read More
Immersive Booth from Skinceuticals, in 2021, in Shanghai, signed by ArchiFiction (© ArchiFiction)
Beauty tech - L'Oréal uses naked-eye 3D in a SkinCeuticals booth in China
The company ArchiFiction published, a week ago, a video of a promotional booth of the beauty brand SkinCeuticals in Shanghai, using its 3D immersive technology.
Read More