Milan, Paris, New York, London, Tokyo, Istanbul, Taipei, Madrid…, let’s have a look at the presentations and shows SS21 of all the Fashion Weeks influenced by tech.

By Ludmilla Intravaia 

Mercedes-Benz Fashion Week Istanbul, October 12 to 16, 2020

* Niyazi Erdoğan, October 12, 2020

Niyazi Erdoğan conceived a fully digital runway show for his Spring-Summer 2021 collection, with the fashion design software CLO 3D. In addition to the virtual clothes and fashion models, the Turkish creator also drew on his experience as an architect to design digitally the venue of the show. Check out his work below.

- The fifteenth edition of Mercedes-Benz Fashion Week Istanbul (Turkey), which took place, for the first time, in digital version, opened its online platform to the Spring-Summer 2021 and Fall-Winter 2020-2021 collections. Find all the presentations on the platform accessible here.

Rakuten Fashion Week Tokyo, October 12 to 17, 2020 

* Kozaburo, October 12, 2020 

The Spring-Summer 2021 runway show of the Japanese designer Kozaburo Akasaka was filmed using a robotic arm, equiped with a camera, both playing the role of a huge tonearm on a giant turnatable, on which the models were walking, as you can see in the video below. 

- The Spring-Summer 2021 menswear and womenswear shows and presentations from Rakuten Fashion Week Tokyo (Japan) can be seen here.

Taipei Fashion Week, October 6-10, 20 

* Allenko3, October 9, 2020 

The designer Allen Ko, influenced by architecture, industrial design and science fiction - his first Urban Odyssey collection was inspired by Stanley Kubrick's movie 2001 : Space Odyssey from 1968 - takes us to his mad scientist laboratory, where he dissects, in the SS21 collection of his brand Allenko3, his obsession with clothing as an extension of the human body. 

The theme of  this edition of Taipei Fashion Week (Taiwan), entitled Re-Connext, was the hope of rebooting fashions weeks, in a post-Covid-19 future (images below : ©Re-Connext).

The atmosphere of its promotional campaign was accordingly decidedly futuristic, as you can see below. 

- The Taipei Fashion Week website is here.

Paris Fashion Week, September 28 to October 6, 2020

Luminous silhouettes, virtual models, SF inspirations, front row by interposed screens…, let’s have a look at the presentations and shows of Paris Fashion Week womenswear SS21, influenced by tech in this Boudoir Numérique article. 

Milan Fashion Week, September 22 to 28, 2020

Artificial intelligence, galactic inspiration, futuristic homewear, cameras and screens replacing the public…, let’s have a look at the presentations and shows of the Milanese fashion week womenswear et menswear SS21 influenced by tech, in this Boudoir Numérique article.

London Fashion Week, September 17 to 22, 2020

3D models, virtual influencer or avatar… Let’s have a look at the presentations and shows menswear, womenswear and gender-free of the London Fashion Week SS21 influenced by tech, in this Boudoir Numérique article.

New York Fashion Week, September 13 to 17, 2020

* Private Policy, September 14, 2020

The American brand Private Policy scanned the bodies of the models of its online presentation, placed under the sign of inclusivity and body acceptance (more info in this Boudoir Numerique article).

* STAYME70 Propel, September 14, 2020

At the initiative of the American basketball player Carmelo Anthony, seven designers expressed their creativity in a collection of sweatshirts, presented virtually but without models avatars (more info in this Boudoir Numerique article).

- The New York Fashion Week online platform, with the womenswear and menswear spring-summer 2021 shows and presentations, can be accessed here.

Mercedes-Benz Fashion Week Madrid, September 9 to 13, 2020

* Paula Alegria, September 13, 2022

The Spanish designer, whose creative process mixes artisanal work with manufacturing techniques such as 3D printing and laser cutting, presented her work as part of Samsung Ego, the platform for emerging designers of Mercedes-Benz Fashion Week Madrid, with the Korean conglomerate as technological partner. She was awarded the Samsung Ego Innovation Project award.

The Samsung Ego platform welcomes innovative projects, giving pride of place to tech applied to fashion, in any of its facets (fabrics, clothing, accessories, staging, etc.). Watch Paula Alegria's SS21 fashion show below.

On the same day, one could also see the runway show Apocalypse by the fashion designer Eva Iszoro, founder of the Accidental Cutting brand, who was also among the designers of the SS21 edition of Samsung Ego. She also participated in the London Fashion Week with a virtual presentation, 9 days later (more info in this article from Le Boudoir Numérique).

- The Mercedes-Benz Fashion Week Madrid (Spain) shows can be seen here.

Helsinki Fashion Week, July 27 to August 1, 2020 

A completely virtual fashion week for this Finnish event as sustainable as it was immersive. In the Digital Village, visitors had the opportunity to discover the computer-generated presentations of fifteen eco-responsible creators, in collaboration with mentors from the world of tech, science and innovation, not to mention a 3D store to try on virtual outfits. 

Below, virtual presentation of the brand OPENPlan. 

Here is Mandali Mendrilla's. 

- The Helsinki Fashion Week website, with all the virtual presentations is here. All videos can also be viewed on YouTube here. The Digital Village Youtube channel is there.

Milan Fashion Week, July 14 to 17, 2020

Factory decor, 3D creatures, Google Street inspiration, robotic arm…, discover the menswear et pre-womenswear online presentations of the Milan digital fashion week SS21 influenced by tech in this Boudoir Numérique article.

Paris Fashion Week, July 9 to 13, 2020

Virtual reality, bullet time, 3D aesthetics, LEDs jackets…, let’s have a look at menswear Spring-Summer 2021 online presentations influenced by tech, in this Boudoir Numérique article.

London Fashion Week, June 12 to14, 2020

The virtual influencer Noonoouri presented the new hat collection of the famous British milliner Stephen Jones, during the first digital London fashion week (more info in this article from Le Boudoir Numérique).

* Continue reading with the following Boudoir Numérique articles :

- Infinity, the bomber jacket revisited tech couture by Clara Daguin

- Paris FW Womenswear SS21 – Luminous fashion tech by Germanier

- Paris FW Womenswear SS21 – Techno-immersive presentation by Jarel Zhang

- Le Boudoir Numérique in virtual reality at the Circular Fashion Summit by Lablaco

- Circular Fashion Summit 2020 in virtual reality – 3 questions to Lorenzo Albrighi, Co-CEO of Lablaco

- London FW SS21 – Launch of Cyberdog X Kappa Rave Team Collection in VR and IRL

- London FW SS21 - Noonoouri, Stephen Jones’ "hatty dream come true"

- New York FW SS21 - Virtuality and diversity at Private Policy

- New York FW SS21 - 3D sweatshirts for Carmelo Anthony's StayMe7o Propel project

- Bigthinx creates an inclusive virtual fashion show for the Fashinnovation Worldwide Talks 2020

- Milan FW SS21 : Fashion tech recap of the digital edition

- Milan FW SS21 – Virtual fashion models dance the Macarena for Sunnei

- Paris FW Menswear SS21 : Fashion tech recap of the digital edition

- Paris FW haute couture AW 20-21 : Fashion tech recap of the digital edition

- Olivier Rousteing's avatar welcomes you to Balmain's virtual showroom

- Noonoouri, digital fashion model for Stephen Jones

- Fashinnovation virtual fashion show powered by AI startup bigthinx 

- Animal Crossing fashion show : discover the silhouettes of Balenciaga, Chanel, Louis Vuitton and the others 

- Hanifa show with 3D clothes, a prelude to fashion weeks without models?