Does the music video My Universe by Coldplay X BTS propel us into the fashion tech galaxy?
My Universe, the result of the collaboration between the British group Coldplay and the Korean stars from BTS released yesterday, lacks a little bit of cosmic bling. What if, instead, we treat ourselves to a glam tech recap from the best K-pop music videos ever?
By Ludmilla Intravaia
"Coldplay and BTS make music vibrate on the edge of the galaxy", "Space theme for My Universe", "Cosmic clip" ... All these enticing titles in the press on the release, yesterday, of the music video My Universe, fruit of the collaboration between the British group and the stars of K-pop, made you want to rush to YouTube to enjoy some fashion tech, in this science fiction-inspired opus.
Disappointment, apart from a Tron-ish jumpsuit for an alien manipulating two controllers and a few Leds panels on the background of ships and planets, it is wearing a T-shirt and rather dull outfits that the singer of Coldplay, Chris Martin ans the BTS members, leaders of a rebel alliance against the ban of music in the universe, fight against the villains who want to prevent them from singing.
Let’s face it, only the holographic looks of the groups, including the aliens joining them, are worth a trip to the Coldplay X BTS universe.
Check out My Universe below.
If this interstellar (fashion tech) void has plunged you into the throes of existential angst, don't worry, find flashing jackets, virtual avatars, luminous tattoos and other equipment as electronic as they are cheerful in our recap of the best bling tech music videos from K-pop extravaganza, here.
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